Aasman

04.11.2014 2 comments

New intern brings furry perspective to Friday at Aasman

by Alex Hill

On this sunny Friday afternoon, the Aasman office was feeling pretty quiet. Zeke and Corey were conducting a “board meeting” at Mount Sima. Steve was getting a tan to make us all jealous in Costa Rica, Nicolas was ill, Eleanor and Neil were at opposite ends of the country, while…

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Work

03.27.2014 2 comments

Betcha Didn’t See That Snap Coming!

by Krysten

We aasmonites aren’t afraid to take risks — if the idea is big enough. Some people call that trend-setting. We call it innovative business. Aasman recently helped Nova Scotian retail icon Mic Mac Mall execute a first-of-its-kind social media promotion. I checked in with Neil, our man in Halifax, to…

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Three backwards brainstorming tips

by Eleanor

Coming up with ideas can be intimidating at times. An oft used technique to structure the task is brainstorming. It's a quick and easy way to generate plenty of ideas. Here are a few unexpected tips that might seem backwards at first, but will actually help you conduct your next…

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Call to the colourful 95%: Seeking Yukon faces

by Alex Hill

Yukoners are a particularly lovely bunch, if you ask me. It must be something about all the fresh air and exercise we get up here, or perhaps there is something in the sparkling clean water. Whatever the reason is, those Yukon faces are integral to many of the campaigns we…

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Defining Ourselves by What We Love

by Steve

“That _____ is so you.” We have all heard this saying... maybe in relation to a piece of clothing, a car, decorations, or any other number of products. But if we think a little more deeply about it, we have to ask, “how is it that an inanimate object can…

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Work

02.20.2014 5 comments

Our process: Installing Salty Talk

by Eleanor

Aasman staff Krysten Johnson and Alex Hill were responsible for installing Salty Talk campaign material in almost every Whitehorse grocery store. Let's find out what went into the process. ER: I heard you went to the grocery store for a client the other day. That's unusual. What were you doing…

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Aasman

02.07.2014 2 comments

Our team has just gotten stronger, literally!

by Alex Hill

Meet Steve, our new account manager who brings both brain and brawn to the aasman team! Steve is a branding specialist with an athletic side and an adventurous spirit. But rather then telling you all about Steve, we’ll let him tell you! Read on below: How long have you lived…

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3 ways to be more innovative

by Eleanor

Last week aasman was honoured with a Frozen Globe Award for Most Innovative Company. We're totally excited about the award, but even more excited about the innovation that's coming out of our office everyday. It's even spilling into this blog—here goes: Three ways to be more innovative 1. Forget about…

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aasman balls frozen at last night’s globes

by Krysten

It was a night of glamour, fine dining and celebration, all while mingling with some of Yukon’s finest. Many local politicians joined in the celebrations, including Currie Dixon, Sandy Silver, Ryan Leef, Elaine Taylor, while head honchos of the territories major companies dined at tables next to me. I was…

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