Choosing a font but tired of the alphabet?

by Eleanor

I recently found myself demonstrating the benefit of one font over the other. To do so I typed out the alphabet and applied the font. However, I forgot a more creative way to demonstrate every letter of the alphabet. You may be familiar with the phrase: The quick brown fox…

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Aasman

08.09.2013 2 comments

Ben’s Farewell

by Ben Barrett-Forrest

With just a few minutes left in my time here at Aasman this summer, I would like to extend a heartfelt thank you to everyone who has made the past few months so wonderful. This has been one of the best summers of my life, and (in addition to the…

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Aasman

08.02.2013 2 comments

Aasman Summer Potluck

by Ben Barrett-Forrest

Earlier this week, all of the folks at Aasman prepared their favourite dishes, left the office early and congregated at Rotary Park for the Aasman Summer Potluck. There were some ominous thunderclouds threatening to dampen our party, but they stayed away and allowed us to have a wonderful time in…

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The power of nimble restraint

by Eleanor

Sometimes people marvel at the cost of developing a logo or the length of time it takes to create such a simple icon. Fair enough—it's a long process worth understanding. I read this blog about a logo refresh for Mail Chimp and it struck me as a good example of…

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The Lowdown on Slouching

by Ben Barrett-Forrest

From childhood we are told to “sit up straight” and “stop slouching.” But if slouching is such a bad thing, why does it feel so good? Slouching is your body’s way of taking strain off of its muscles and distributing its weight evenly over its joints. Humans evolved to run…

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Aasman

07.03.2013 2 comments

Shark attack birthday!

by Eleanor

Happy Birthday Kristen! It's no small challenge when a graphic designer is too sick for cake, especially when it's time to celebrate. We think we found a creative and purposeful solution in this Ode-to-Australia fruit salad.

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Industry

06.27.2013 2 comments

Wish you were on a road trip?

by Eleanor

If you're loving the Yukon right now—the heat, the long light, short pants and flowy dresses—you'll love this campaign. Five bloggers are road-tripping through the Yukon and sharing their experiences through the Canadian Tourism Commission's Tumblr as part of Keep Exploring's Journey to TBEX—"an epic journey to the world's largest…

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6 Tips for Twitter Newbies

by Ben Barrett-Forrest

I recently began tweeting. I’ve had a twitter account since 2009, but I’ve never been compelled to use it. My sudden foray into the twitterverse was prompted by the recent success of my typography video, which gained me about 300 new twitter followers. I figured that I should take advantage…

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The History of the Pencil

by Ben Barrett-Forrest

Today, we are going to learn about an item that we use everyday but rarely give any thought: the pencil. The word pencil is derived from the Latin penicillus, or “little tail” (also the root of the word penis…go figure!). The first object that was ever referred to as a…

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Most Read Articles

Taking Advantage of Tourism

With warmer weather comes…tourists. Whether we like it or not, for the next couple of months… Read more

The Lowdown on Slouching

From childhood we are told to “sit up straight” and “stop slouching.” But if slouching is… Read more

The History of the Pencil

Today, we are going to learn about an item that we use everyday but rarely give… Read more

10 Things You Probably Don’t Know About Albert

  1. English is my second language. 2. Once a year, I make the world’s best… Read more

Aasman Summer Potluck

Earlier this week, all of the folks at Aasman prepared their favourite dishes, left the office… Read more

Last day for feedback on the Peel Watershed

You've seen it in the newspaper. You've seen it on Facebook, radio, posters, on a stage,… Read more