Yukon’s Quest for social media

by Neil Stephen

(We're using the above photo without permisson, we really hope photographer Alistair Maitland doesn't freak out on us, we just love the photo.) The last 12 days have featured a barrage of never-ending Yukon Quest related images, tweets, videos and status updates. With over 17k likes on Facebook, 1.4k followers…

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Choosing the name of your company

by Eleanor

When choosing a name for your new company, I encourage you to look outside of common english and find something unique and unexpected. But if it's not based on something that you've identified as distinct in your marketplace you're gambling with your brand's authenticity and ultimately its longevity. Even if…

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TGIF Round Up

by Jennifer Wiebe

Its Friday! Check out a few of our findings from the past week. Low-tech fakery (Cheers Paul) We have been using Ketchup cups all wrong (thanks for the clarity Eleanor) Because Sir David is a champ! (Via Kristen) and just in case you missed the dancing baby (from Jen)

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500 awful tweets by @yukonneil

by Neil Stephen

I'm @yukonneil on twitter. It was brought to my attention recently that I was about to make my 500th tweet. Really? 500 I thought? I couldn't possibly have had enough useful twitterwarranting things to say. (Yeah, I made that word up.) So I took a look and wasn't happy. There…

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Inefficient and Obvious Superbowl commercials

by Eleanor

When I say inefficient and obvious, I'm referring to how the scripts were likely written. If you want to watch this years commercials, look here. Let me know what you think. I spent Sunday nerding out on my new book: Quirky Qwerty. The story of the keyboard @ your fingertips.…

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02.01.2013 leave a comment

tgif round up

by Jennifer Wiebe

It's Friday!!! check out some of our picks from this week. In honour of Australia day (which was was last Saturday)...here is a little video showcasing the artsy and magical Melbourne, Australia (Ta Kristen) If you're a guy between 20 and 30 and you eat Frosties, this may amuse…

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Can we budget $60,000 to research that please?

by Eleanor

Neuromarketing may not be coming to Whitehorse, Yukon anytime soon, but the results of it already have. Next time you're in Superstore, look for Lay's chips. They changed their packaging from bright yellow to beige because bright yellow lights up the guilt-section of women's brains, which affects the product's appeal.…

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tgif round up

by Jennifer Wiebe

With our current warmer January weather I thought I'd showcase what happens in California when they experience a "cold snap" of 13 degrees celsius. (from Jen) Check out the Queen over the years (thanks Eleanor) A follow up from Kristen... because she's a little impressed (obsessed?) with dogs that can…

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Aasman

01.11.2013 1 comment

TGIF Round Up

by Jennifer Wiebe

It’s FRIDAY! Enough said. Take a look at this creative prank that has gone viral (care of Jen) The downside of companies mandating Facebook access for potential hires... (thanks Neil) A unique serif font that was brought to my attention by designer @markstuckert (from Eleanor)

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