3 kids under 5 years old
1 Grandpa, armed with Visa card
1 Grandma and 1 mother, there to keep it all together!
My family recently went to Vancouver to take in a day of the “Olympic experience”. Our fabulous local airline offered a day trip that was too good to not take advantage of, so off we flew...
Want to see branding in action? Here’s a sampling of what the right branding can do:
The Bay building, downtown Vancouver. Those massive banners were to advertise the Bay’s exclusive Olympic products. People waited in line for hours to buy a branded hoodie or sweater!
The Bay building again, different side. WOW.
Even Visa was in on the Olympic branding action…
Those red jerseys were everywhere! You couldn’t help but feel the pride that was in the air.
My little boy, Kai, branded from head to toe!
Last month, Steve wrote a post about the three key stages of branding. This month we… Read more
Compelling communication is like an apple. It’s got a shiny red exterior to attract attention, tasty… Read more
What ever happened to Pokemon Go? It was just this past summer...Yukoners wandering Whitehorse like zombies,… Read more
inCharge has been busy of late with a new ad campaign, new website, and point-of-purchase rebate… Read more