New leap for Sima

by Nicolas

Most of the crew here at aasman enjoy the snow, we’re Yukoners after all. If there’s an opportunity to ride, we’re in! And aasman’s next generation is already keen to join in on the fun. So when our friends from the local hill asked for some help with refreshing new…

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Work Aasman

11.20.2014 3 comments

Name that designer: answers revealed

by Eleanor

Have you visited our 25th anniversary art show at Baked Cafe yet? Please do—we’re very proud of it and it’s only up until December 12. Here’s a little exposé on one of the pieces. It was created from seven seasons of artwork created for Whitehorse Concerts, who we’ve been sponsoring…

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Beer Tasting on Purpose

by Alex Hill

Have you seen these awesome new videos by our friends over at GBP creative? They are part of the promotional campaign helping to spread the word about Yukon’s First Annual Craft Beer Festival. Check it out! This one is my favourite. That is one lucky dog! Yukon Beer Festival…

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Everybody’s doing it

by Krysten

The other day, I was discussing an upcoming campaign with my team. We were brainstorming taglines that would encourage a shift in Yukoners’ thinking. For example, how could we get people to prioritize checking their carbon monoxide detectors, or get the flu shot? It got me thinking back to something…

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Work Industry

06.10.2014 2 comments

Snap Chat Challenge wins International Award

by Neil Stephen

Remember that Snap Chat Challenge we told you about a few months ago? Well, we’re proud to announce that we won the 2014 Hermes Creative Platinum award in the Social media Game/Contest category for that innovative idea! The client? Mic Mac Mall - an institution in Atlantic Canada’s retail market. The…

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Innovation, Awards and Aasman: Web design honoured at Ma Murray awards

by Alex Hill

For the second time this year Aasman is being recognized for innovation, this time in partnership with our friends at the Yukon News. The newspaper took home the bronze for best website and online innovation, a website that Aasman Brand Communications partnered in creating. Perhaps the biggest honour for us…

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Work

03.27.2014 2 comments

Betcha Didn’t See That Snap Coming!

by Krysten

We aasmonites aren’t afraid to take risks — if the idea is big enough. Some people call that trend-setting. We call it innovative business. Aasman recently helped Nova Scotian retail icon Mic Mac Mall execute a first-of-its-kind social media promotion. I checked in with Neil, our man in Halifax, to…

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Call to the colourful 95%: Seeking Yukon faces

by Alex Hill

Yukoners are a particularly lovely bunch, if you ask me. It must be something about all the fresh air and exercise we get up here, or perhaps there is something in the sparkling clean water. Whatever the reason is, those Yukon faces are integral to many of the campaigns we…

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Work

02.20.2014 5 comments

Our process: Installing Salty Talk

by Eleanor

Aasman staff Krysten Johnson and Alex Hill were responsible for installing Salty Talk campaign material in almost every Whitehorse grocery store. Let's find out what went into the process. ER: I heard you went to the grocery store for a client the other day. That's unusual. What were you doing…

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