For days and days, the Analog Computer Eco-Thing-a-ma-jig (ACE)  whirred, clicked and fizzed away, crunching all the entries in our Name that Fish contest (i.e. Dude-fish: An aasman Love Story). Today at precisely 12:18pm PST it spit out our winning entry.

Say hello to Pantone 485. For legal reasons we have had to shorten our mascot’s name to just 485. Thank you Craig M.–we’ll be contacting you shortly regarding your prize.

A big shout out to all those who submitted their entries via Facebook, Twitter and directly on our blog comments.

Heather and 485 are very happy.




1 comment

by Mark

I just realized that our winner Craig works for a design studio in Winnipeg with a fitting name. Guppy Graphic Design.


Most Read Articles

Bland or Brilliant

Have you heard of the little town called Okotoks? I have. It’s where my family lives… Read more

Learning from American Apparel’s mistakes

Today I learned that American Apparel — best known for it’s sexually provocative advertising and its… Read more

#optoutside - The value of authenticity

For all the outdoor junkies and gearheads getting their fix from REI, you’ll have to look… Read more

Words count, but behaviour matters

Everybody on the planet knows by now that your brand is not your logo, a set… Read more

Think you’re smart about candy?

Fear not. This post is not about health. I love candy and hope you are still… Read more

So many browser windows, so little time

Ok, be honest. How many of you have slapped “excellent time management skills” on to your… Read more