Surrealist painter Salvador Dali designed the logo for Chupa Chups lollipops!! (Okay, well it was an exciting discovery for me.)

I never would have guessed. When I think of Dali, the words that come to mind are flamboyant, intense, surreal, eccentric, absurd. Marketing hard candy on a stick just never factored into my perception of him.

Although, after thinking about it,  the connection isn't that much of a stretch. Dali's work was based largely on symbolism, and what is a logo if not a symbol? 

P.S. Even if you're not familiar with Salvador Dali, you might recognize his most famous work The Persistence of Memory (or reinterpretations of it.) 

 

1 comment




by Eleanor

Lol. Nice. I was surprised too. Although with the symbolism thing I though you were going to ask… what is a lollipop a symbol for?

10.06.2011

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