At the heart of the communications for the Cultural Centre River Hallway is the concept that the river equals connection. With the opening of the Cultural Centre, the Kwanlin Dün are re-connected to the river, and they’re making a statement about their connection to the community—one that says: we’re moving forward, celebrating and sharing our culture for everyone’s benefit.
There is a unique appearance and texture to the place where water and land meet. A river both shapes and is defined by its edges. The Kwanlin Dün people too are defined by their edges, the ones that the passage of time and experience have given them. Reclaiming their place on the river is like the river making its mark on the land.
The Yukon River is central to the identity of the Kwanlin Dün, whose very name means “people of the water running through canyon.”
There are no bad questions or built-in expectations.
Let’s have a conversation, and go from there.